Digital Marketing Ed. 3 (eBook)

Overview: Overview Built to focus on what matters most in today’s high-tech, globalized world, the third edition of Digital Marketing combines curricula needs with practitioners’ insights from across the entire spectrum of the subject area. The book takes a thoroughly application-based approach and is useful for both beginners trying to understand the nuances of the subject as well as practitioners needing managerial insights.

ISBN: 9789355320483

Edition: 3

Publisher: Mcgraw Hill

Format: Digital

Ktech Course: BSM 233